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Digital Marketing

Email List Growth Calculator

Measure net subscriber growth after unsubscribes and removals in one reporting period.

Your numbers

Example values are prefilled. Use the same reporting period for all inputs.

Subscribers at end: 10,500
Subscribers at end
10,500
Net subscriber change
500
List growth rate
5%

The formula

Net change = Added − Removed; Ending list = Starting list + Net change; Growth = Net change / Starting list × 100.

Worked example

A 10,000-person list adds 750 and removes 250: 10,500 at the end, 500 net additions, and 5% growth.

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