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Max CPA Calculator (Break-even)

The most you can pay per conversion and still break even.

Your numbers

Example values are prefilled. Use the same reporting period for all inputs.

Break-even CPA: ₹675.00
Break-even CPA
₹675.00

The formula

Break-even CPA = AOV × Gross margin

Worked example

₹1,500 AOV at 45% margin = ₹675 you can pay per sale before losing money.

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