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Google Max CPC Bid Calculator

The highest CPC you should bid to hit a target CPA.

Your numbers

Example values are prefilled. Use the same reporting period for all inputs.

Max CPC bid: ₹24.00
Max CPC bid
₹24.00

The formula

Max CPC = Target CPA × Conversion rate

Worked example

A ₹600 target CPA at 4% conversion = a ₹24 max CPC bid.

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